Essential Reading from Gartner
Transcend Omnichannel Thinking
and Embrace Multiexperience
for Improved CX
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Remember the push to “multichannel”? Then the shift to “omnichannel”? With more devices, more touchpoints and the huge work-from-home movement, developing a “Multiexperience” strategy for your customers and employees is critical.
Gartner provides the framework.
Gartner, Transcend Omnichannel Thinking and Embrace Multiexperience for Improved CX, 17 February 2020.
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